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CASE STUDY //
CRYBABY WAH
With numerous different guitar effects Dunlop needed a new way to display products on a store shelf. Before the new 4 color boxes the product was displayed in a plain brown box with a UPC product label on the end. The design shows all side of the product inside and displays valuable technical information to the potential buyer while maintaining the brand image. Along with creating new design, we found that we could increase productivity, and save time and money by printing all product info on these 4 color boxes rather than printing labels for the brown boxes. |
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